PDF version of print advertisementQuit for good today, and give your baby a healthy start print advertisement (PDF 252 KB)
Text version of print advertisementSuperimposed on an image of a woman with a baby is the text "Quit for good today and give your baby a healthy start".
Smoking increases the risk of:
- Premature labour
- Infection and breathing difficulties
If you're pregnant, thinking of getting pregnant, or even well advanced in your pregnancy, there are benefits from quitting smoking, for both you and your baby.
You know how smoking makes you short of breath. Every cigarette also reduces the amount of oxygen your baby gets through the umbilical cord, and increases the nicotine and toxins that go into your baby's blood stream at crucial stages of development.
Smoking also increases the risk of: miscarriage; premature labour; and breathing difficulties and infection due to low birth weight. It also makes your baby more likely to suffer SIDS (sudden infant death syndrome).
When the urge to smoke strikes remember the '4Ds'
- Delay: Delay for a few minutes, the urge will pass
- Deep breathe: Breathe slowly and deeply
- Do something else: Ring a friend or practise your pre-natal exercises
- Drink water: Take 'time out' and sip slowly
Talk to your doctor today about how you can stop smoking for good.
Quitline 13 7848
For more information please visit australia.gov.au/quitnow
Every cigarette you don't smoke is doing you good
Authorised by the Australian Government, Capital Hill, Canberra
Printed by The Campaign Palace, Level 6, 150 William Street, Woolloomooloo NSW, 2011